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IMC PR & Comms Internship (Marketing)

Sista ansökningsdag : 2022-01-28

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Are you studying marketing and wish to gain practical experience from one of the most inspiring outdoor brands? Are you ready to take responsibility and learn from the IMC team? Are you looking for a steep learning curve in a dynamic and international environment? Then you might be just the talent we are looking for to strengthen our IMC team as the new IMC PR & Comms Intern.

The IMC team is looking after content creation – both campaign and product imagery/videos, as well as PR and communications-related matters across all channels – owned, paid, earned and shared. As the IMC PR & Comms Intern, your role is to support the IMC team in several marketing/communications-related tasks working within categories like apparel, footwear and hardware. The role reports to the PR Manager.

You will be involved with all aspects of the PR and communications team touching areas like influencers and ambassadors, all PR-related matters, as well as social media and paid campaigns. Ensuring the consistency of our communication, you support both internally aligning with relevant stakeholders in the global marketing and product team and externally e.g. towards our PR agencies in the markets. Ideally the candidate brings a lot of self-motivation to challenge the status quo here at Haglöfs and likes to push the boundaries of communication.

Key Responsibilities

  • Support the overall PR and communications strategy, implementing relevant initiatives across all functions within the team
  • Collect and consolidate reports, set KPIs, providing learnings and optimizations.
  • Be a reliable contact person for the local PR agencies and share all relevant info.
  • Support on event creation & execution.

Key competencies & Behaviors

  • Good knowledge of social media
  • Creativity at the heart
  • Open-minded mentality
  • Show great judgement
  • Good influencing skills
  • Inspire others
  • Fluent in English
  • Enjoys working with hands-on tasks
  • Experience with Excel, Power Point and Word is seen as an advantage, but not a requirement


  • We are looking for our IMC PR & Comms Intern to start as soon as possible. The internship is fixed term for preferably 6 months.
  • We are reviewing applications and inviting for interviews on a rolling basis, so do not wait to apply.


Om Haglöfs AB

Vi kommer från Sverige, ett land med extremt väder och vidsträckta landskap. Där böljande slätter och porlande åar övergår i täta skogar och snötäckta berg. En plats där naturen inte är avlägsen, utan själva essensen av vår kultur och vårt samhälle. Vi utforskar nyfiket och med en vilja att skapa...